Case Study I • Levi's Core Collection

5 models. 3 sets. Solo and group shots across photo, motion, and social — captured on both digital and film. We executed Friends Everywhere's full creative vision for the Levi's Core Collection, delivering an extensive asset matrix without sacrificing quality or efficiency. This shoot has been referred to as the gold standard of campaigns within Levi’s, authentically highlighting the brand’s aesthetic.  Shot in 2024 for release in Jan 2025, images can still be seen in stores today thanks to the extended usage.

"You are spectacular at your job. I have worked with tons in the biz and my personal experience with you and your team was one of my favorites. A true highlight." — Director, Global Brand Marketing, Levi's